Here is the moment Kim Kardashian was doused in flour as she chatted away to reporters on the red carpet.
New video footage shows an unidentified woman throwing a bag of the white powder over the reality star, who then stormed off in shock.
The assailant – who was arrested after the attack – is believed to have shouted ‘fur hag’ as she threw the substance over 31-year-old Kim.
Kim’s whole back and shiny hair was covered in the substance, which was later determined as cooking flour.
The attack may have quite possibly have come from a protester opposing Kim’s love affair with fur.
In November Kim was the target of a PETA campaign. The organization denied being behind last night’s attack at Kim’s Charity event.