Today – A new brightly colored ice cream feels totally out of the box. That’s because it looks like it should be squeezed from a bottle … of mustard.
To celebrate National Mustard Day (because, yes, that is indeed a thing) French’s has come out with its very own ice cream flavor. It’s tangy, sweet and very, very yellow.
This limited-edition ice cream was developed in partnership with Coolhaus Ice Cream, a Los Angeles-based creamery that specializes in unique ice cream sandwiches. French’s new flavor will be served with a pretzel cookie (because pretzels go with mustard, duh) and will be available in New York City and Los Angeles starting Thursday, August 1.